Where’s the dial??? Turns out 55-plus crowd actually does know how to use mobile phones
September 14, 2011 by Dave Haynes
If all your anthropology assumptions were based on TV spots and popular culture, you’d likely have concluded trying to get the 55-plus crowd using …
Read morerAVe Video: ClearOne’s digital signage offer (CEDIA 2011)
September 14, 2011 by Dave Haynes
Here is a demo video, shot by content partner rAVe Publications at the recent CEDIA 2011 trade show, about ClearOne’s digital signage offer.
Read moreNix taking over as Scala’s CEO
September 14, 2011 by Dave Haynes
Tom Nix will be the new CEO of digital signage software vendor Scala when Gerard Bucas steps down from that gig at the end …
Read moreUnited Airlines’ media wing tunes ads to destination
September 14, 2011 by Dave Haynes
I’ve often thought as I sat in departure lounges at airports that at least part of the advertising cycle should reflect the context of …
Read moreiSign gets LOI renewal from Canadian c-store giant for Digital OOH network
September 13, 2011 by Dave Haynes
The company trying to acquire, keep going and then expand a Digital OOH network that’s been running in Canada’s largest C-store chain says it …
Read more3M starts to show new digital signage hand with Pixel Qi investment
September 12, 2011 by Dave Haynes
When news came along that Jeff Dowell – who had been running LG’s digital signage effort in the US – was going back to …
Read moreJill Miller joins Immersive Labs
September 12, 2011 by Dave Haynes
Jill Miller, known by many in the sector as the point person for The Digital Signage Group, has signed on with Immersive Labs as …
Read moreSmart: Visix launches pitch-free video blog series
September 9, 2011 by Dave Haynes
Visix is a bit like Four Winds Interactive in that it doesn’t make a lot of noise inside the digital signage community, but fairly …
Read moreTouch me and tell me how you’d vote
September 9, 2011 by Dave Haynes
The use of anonymous video analytics for Digital OOH home audience measurement and dynamic ad serving has been touted for a while now, but …
Read moreData mining start-up PlaceIQ sees nice fit with Digital OOH
September 9, 2011 by Dave Haynes
One of the most intriguing chats I had was one I instigated with the CEO of PlaceIQ, having read somewhere about the company. Duncan …
Read moreLook-ahead: The Industry Point Of View
September 8, 2011 by Dave Haynes
At the start of 2011, I asked a pile of people who run companies in this sector to provide their own points of view …
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