The Blurring Lines Of Digital Signage
December 18, 2011 by Dave Haynes
A press release that moved the other day got me thinking about the ongoing question about what one might logically call digital signage, and …
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Japanese Vending Machine Tests Transparent LCDs, Video Analytics
December 16, 2011 by Dave Haynes
[youtube id=”8pPCIPHTe3M” width=”600″ height=”350″] The Japanese tech news site DigInfo TV has a post and video up about a concept involving a transparent LCD, …
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Opera goes holographic using projectors, transparent film
December 16, 2011 by Dave Haynes
This is pretty interesting. There have been virtual and augmented fashion shows using transparent film and projectors, but I’ve never heard of a holographic …
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Hyundai Projection-Maps Classic Miami Hotel For Car Promo
December 15, 2011 by Dave Haynes
[youtube id=”7hUbV8VNYEQ” width=”600″ height=”350″] The whole 3D projection mapping thing is starting to get commonplace, and some of the stuff I have seen lately …
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Outcast Plugs In Early, Really Early, To EV Charging Station Market
December 15, 2011 by Dave Haynes
Here’s an interesting business model exercise: figure out whether there is an advertising rationale for being on electric vehicle charging station screens. Gas pump …
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Brand Activation Summit Set For Toronto In April 2012
December 14, 2011 by Dave Haynes
The Strategy Institute is having another run at a digital media conference at its Toronto home base – with a Digital Brand Activation Summit …
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Guest Post: Is Digital Signs and Displays For Dummies really a “Reference for the Rest of Us?”
December 14, 2011 by Thomas Fraser-Bacon
Last month, publishing giant Wiley released a new For Dummies guide book – Digital Signs and Displays For Dummies. For the most part a …
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ScreenReach Testing Mobile Shop And Buy With PayPal
December 13, 2011 by Dave Haynes
[youtube id=”jsP0oDaYi9I” width=”600″ height=”350″] My friends at interactive mobile start-up ScreenReach have a very intriguing trial project underway with online payment giant PayPal, effectively …
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Ad Business Going Mad About Meta Data
December 13, 2011 by Dave Haynes
Anyone who produces creative or is tasked with the actual job of getting the right media to the right screen at the right time …
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Is 0.5% Engagement A Measure Of Success?
December 13, 2011 by Dave Haynes
A recent press release about an interactive screen program in UK shopping malls didn’t seem all that interesting – particularly one trying to get …
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rAVe: LCD Price-Fixing Suit Settled
December 12, 2011 by Dave Haynes
After the $585-million government fine for price-fixing, Sharp, Samsung, Chimei Innolux, LG and four other LCD manufacturers now must pay $388 million to settle …
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Pre-DSE Golf Tourney Back For 2nd Year
December 12, 2011 by Dave Haynes
The Digital Signage Federation is going ahead with its second annual pre-Digital Signage Expo golf tournament at the TPC Las Vegas golf course on …
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