DSrupted Name Tags In, Check

August 19, 2015 by Dave Haynes

There’s a bunch of little things that tend to get forgotten when you’re organizing an event in the fleeting moments between calls and the …

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Real-Time Data As Content: TransitScreen Adds Live And Predictive Traffic

August 19, 2015 by Dave Haynes

Ask anybody, in pretty much any big city, about the state of their traffic, and they’ll have a one word answer: “Horrible.” Still, it’s …

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Projects: Sharing A Coke In Times Square

August 19, 2015 by Dave Haynes

Here’s a nice social media-driven campaign for Coca-Cola, as planned and booked by Posterscope in NYC’s Times Square. People were encouraged by the billboard …

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Apple Reported To Be Dumping iPads As In-Store Smart Signs

August 19, 2015 by Dave Haynes

The Apple-centric blog 9to5Mac is reporting that Apple’s impending store refresh will include a change in how it handles merchandising and product information. “With …

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Macy’s Testing Digital Fitting Room Service As Foil To Online Shopping

August 19, 2015 by Dave Haynes

Via Bloomberg A former Amazon exec’s startup is running a test in a Manhattan Beach, CA Macy’s that mashes up digital screens, mobile and …

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OAAA Says OOH Ad Spend Up In Q2: Research

August 19, 2015 by Dave Haynes

The Outdoor Advertising Association of America (OAAA) says Out Of Home ad revenue was up 3.8 percent in the second quarter of 2015 compared to …

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Get The Picture About Effective Wayfinding

August 18, 2015 by Tim Strahle

Guest Post: Tom Graczkowski, Saturn Digital Media  The old saying about a picture being worth 1,000 words rings especially true when it comes to producing …

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GSTV Adds Micro Movie Reviews To Gas Pump Content Mix

August 17, 2015 by Dave Haynes

I’ve long liked how the gas pump digital OOH guys have regularly tried to rethink content on their screens – going out and finding …

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RMG’s Q2 Financials Suggest Turnaround Efforts Starting To Work

August 17, 2015 by Dave Haynes

Dallas-based RMG Networks has released its latest quarterly financials, which suggest the company’s turnaround efforts are starting to make a difference and getting the …

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Buh-Bye Flash – IAB Says HTML5 Is The Way Forward

August 17, 2015 by Dave Haynes

Via AD Age Those software and creative guys doggedly hanging on to Adobe Flash as its main motion graphics playback tool might want to …

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Did Indoor Wayfinding Just Get Easier For Android Signage Platforms?

August 14, 2015 by Dave Haynes

This is one of those devil in the details things, but it would at least appear there is a slick new way for software …

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Planar CEO’s Memo To Staff: Business As Usual

August 14, 2015 by Dave Haynes

Planar’s CEO is telling staff and customers that it is business as usual for the Portland, OR company in the wake of the announced acquisition …

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