DSA names finalists for its “Crown” content awards
October 26, 2011 by Dave Haynes
The Digital Screenmedia Association has announced the judges’ nominees for the DSA Crown Awards, which recognizes excellence in digital signage content. The work cited …
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Sun Life turns on experiential media wall featuring Cirque du Soleil
October 24, 2011 by Dave Haynes
The financial services company Sun Life has installed an immersive media wall in the lobby of the Kodak Theatre in Los Angeles, to raise …
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When you think content creation, you think guys who sell power bars, right?
October 24, 2011 by Dave Haynes
When you think of content creation for digital signage, the logical resource for getting that stuff done is a huge global distributor of display …
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RMG’s Addiction campaign raises marketing game in Digital OOH
October 21, 2011 by Dave Haynes
Travels kept me from writing about this earlier in the week, but the Fedex pkg that showed up Thursday with a print version of …
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3M’s new VAS service helps creators optimize video content
October 20, 2011 by Dave Haynes
3M is starting to make some noise again in the digital signage space – the latest being the development and release of technology that …
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Free grocery data in aisle two
October 13, 2011 by Dave Haynes
If whatever your company does involves screens or interactive something or others inside groceries, this should get your attention. A company called AisleFinder has …
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Subaru Canada turns on national digital signage network in dealerships
October 13, 2011 by Dave Haynes
I just leased a Subaru Forester (quite a revelation – a crossover vehicle with no blind spots!) and I did notice, off at the …
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Luxury retailer Fresh builds big digital into flagship store’s design
October 13, 2011 by Dave Haynes
A couple of years ago I was dealing with a cosmetics retailer that wanted to do a big display wall in the store, but …
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DSE breaks out content efforts in new DS Connection portal
October 12, 2011 by Dave Haynes
The Digital Signage Expo folks have broken out their editorial efforts into a new, dedicated website called Digital Signage Connection. It took a lot …
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Coke bottles – Ohmigod! – floating in mid-air!!!
September 28, 2011 by Dave Haynes
For some reason, I go into some rapid eye-blinking state when I read and re-read the key pitch line for this new company: 9D …
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Worst content practices: In what strange parallel universe is this a good idea?
September 15, 2011 by Dave Haynes
From a press release for a new installation in a large hotel. Screen design madness. The client likely doesn’t know any better and thinks …
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Where’s the dial??? Turns out 55-plus crowd actually does know how to use mobile phones
September 14, 2011 by Dave Haynes
If all your anthropology assumptions were based on TV spots and popular culture, you’d likely have concluded trying to get the 55-plus crowd using …
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