Projects: World’s Biggest Hi-Rez LED Ceiling, And That’s Just The Start In Building

November 3, 2014 by Dave Haynes

A huge building in the southeast China city of Zhongshan has opened up with a massive focus on LED lighting. Called Star Alliance, the …

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Free Spotomate Video For Small Businesses

October 31, 2014 by Dave Haynes

For the next seven days you can test-drive Spotomate and download a free, finished video ad that’s great for small businesses as diverse as personal training …

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Netflix Uses Animated GIFs On Digital Posters For French Launch

October 31, 2014 by Dave Haynes

As someone who has to talk the odd client off the 4K ledge – explaining it’s OK to go slightly lower rez, cost and …

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Projects: Boston’s SoWa District Gets Projection-Mapped For Illuminus

October 30, 2014 by Dave Haynes

A chunk of the hip, historic SoWa district of Boston was lit up last Saturday night in that city’s version of a Nuit Blanche …

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Some 300 Expected For Next Week’s Xlab In NYC

October 30, 2014 by Dave Haynes

About this time next week I’ll be running a panel at Xlab, a conference put on in New York by the Society for Experiential …

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Kickstarter Project Aims To Reinvent The Lowly Digital Picture Frame

October 29, 2014 by Dave Haynes

  There’s a new project on Kickstarter that’s looking for $100,000 to start producing networked digital picture frames you can’t help start thinking about as …

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Casting Call Out For A Digital Signage Ad. Honest.

October 29, 2014 by Dave Haynes

This has to be a first – a casting call for a 60-second digital signage ad. The shoot has a director, producer, the whole …

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How Walmart Serves In-Store Ads Based On Data

October 29, 2014 by Dave Haynes

The truly smart people in this business tend to “get” the power and importance of live and aggregated data to not only get fresh …

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Projects: Pilot Confirms Screens Boost Sales At Outlet Retailer Last Call

October 29, 2014 by Dave Haynes

Here’s one of those still fairly rare instances of a retailer sharing some of the data from an in-store digital test. Fashion retailer Last …

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Projects: Xbox Mutants Run Amok On Streets Of Three Cities

October 29, 2014 by Dave Haynes

  Here’s another riff on the idea of layering motion graphics into a visual of the nearby streetscape to create something of an augmented …

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Tokyo Scientists Create Touchscreen From Thin Air

October 29, 2014 by Dave Haynes

I’m not even going to pretend I understand what the heck is happening here, but it looks pretty intriguing. A team at the University …

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HTML5 Is Done Evolving

October 28, 2014 by Dave Haynes

The really technical stuff is here, but the doofus version that suits me much better is that the W3C organization that sets HTML development standards …

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