EV Charger MediaCo Volta Acquired By Fossil Fuel Giant Shell. No, Really …

January 18, 2023 by Dave Haynes

The largest DOOH media company marketing EV charging stations as a medium just did a deal to be acquired – somewhat surprisingly by a …

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Volta Jumps Shark With News Of 3D “Support” For Its DOOH Display Network

October 13, 2022 by Dave Haynes

An announcement this morning by Volta – the media network that does screens tied in with EV charging stations – has a “jump the …

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Volta Eases Off Rollout Accelerator; Cutting Staff And Pulling Back DOOH Ad Revenue Forecast

October 3, 2022 by Dave Haynes

The Digital OOH media company Volta has been announcing aggressive rollout plans at the same time as financial filings show a company burning through …

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Volta EV Charging Totem Network Already Past 2,300 DOOH Totems And 1B Impressions

August 9, 2022 by Dave Haynes

The one-to-one, driver-to-screen media model of digital ad posters on electric vehicle charging stations seems a little counter-intuitive for out of home media companies …

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Volta Expanding Its DOOH Ad-Driven Charging Totem Network To 500+ Walgreens Lots In US

February 16, 2022 by Dave Haynes

It is easy to imagine the folks at Peerless-AV are having a good February, given the announcement by the DOOH media firm Volta that …

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DOOH EV Charging Network Volta Does Special Purpose Merger; Hopes To Raise $600M

February 8, 2021 by Dave Haynes

Volta Industries, which has a Digital OOH ad network built around electric vehicle charging stations, has announced plans for a merger with a special …

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Volta Completes $125M Raise To Expand U.S. DOOH Network Based On EV Charging Units

January 19, 2021 by Dave Haynes

A digital OOH media network based on electric vehicle charging stations just got a huge vote of confidence from investors – with an oversubscribed …

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Punitive US Tariffs On China-Origin Electronics Off For 90 Days … Or Are They???

April 14, 2025 by Dave Haynes

It LOOKS like – ALL CAPS on LOOKS because as we’ve seen this is a moving target and the guy behind all this is …

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Japanese Researchers Developing Energy-Sipping Display Tech Based Around … Clay???

February 20, 2025 by Dave Haynes

Japanese researchers have developed a new type of energy-sipping display that uses clay-based materials and allows displays, including ones large enough to at least …

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DOOH-Driven EV Charging Network Starts Rollout In Canada; Prospects Shaky Based On History Of These Efforts

September 20, 2024 by Dave Haynes

I wish them luck, but the history for companies that start capital and operating expense-intensive DOOH media networks is not great. An Australian EV …

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DOOH-Bolstered EV Charging Network In Europe Now Insolvent

August 13, 2024 by Dave Haynes

In yet another reminder that making money from advertising is harder than it may appear, a German digital out of home media firm using …

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PepsiCo Creates What Amounts To “Smart Can” Digital Signage Network Geared To Creatives And Influencers

June 25, 2024 by Dave Haynes

Beverage giant PepsiCo has debuted something it calls a Pepsi Smart Can – a version of its soda can that has a wraparound screen …

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