Shifting From Chipsets To Vegan Sneakers: London’s LED-Filled Future Stores Gets New Tenant

December 6, 2024 by Dave Haynes

Intel has moved out and a VERY different brand has moved in to that hyper-ambitious immersive retailing pop-up store in central London. The new …

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Tying DOOH Screens Together Can Work For Creative, But Not When They’re Too Far Apart

September 28, 2019 by Dave Haynes

Here’s an example of a digital OOH campaign that works, and doesn’t, depending on the set-up. The luxury shoe maker Stuart Weitzman started running …

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