enVu grows interactive mall network by more than 50% through new REIT deal
July 6, 2011 by Dave Haynes
enVu, which does sponsor-driven interactive floor projections in malls, has lifted the veil on a deal done with one of the larger U.S. shopping …
Read moreADstruc newest player in online-driven Digital OOH buying and selling
July 6, 2011 by Dave Haynes
Media people I have spoken with see a time, not that far off, when a substantial amount of the Digital OOH ad inventory out …
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DPAA tracks big jump in media planning intentions for Digital OOH
July 5, 2011 by Dave Haynes
Well if intentions turn into actions then the outlook for Digital OOH media spends is starting to look a lot rosier. The Digital Place-based …
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THIS is how to develop a Digital OOH media kit
July 5, 2011 by Dave Haynes
UK-based OOH agency Kinetic – working with the creative production group Grand Visual – has released its third annual Digital Out of Home handbook …
Read moreGannett's bailing on hyperlocal a cautionary note for smaller DOOH networks
July 4, 2011 by Dave Haynes
An interesting little story out of New Jersey, as related in MediaPost, reinforces the question I think a lot of people have about the …
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Cosmopolitan’s digital signage lobby wins at Cannes
July 3, 2011 by Dave Haynes
I think it’s fair to suggest that the creative side of the digital signage business has a long way to go, but it’s …
Read moreDigital signage sector had a pokey Q1, but improving now: PRI
June 30, 2011 by Dave Haynes
The Platt Retail Institute says Q1 of this year was very pokey for the North American Digital Signage industry, showing the first overall decline …
Read moreLocaModa fires up social media-driven Community Board for Digital OOH networks
June 29, 2011 by Dave Haynes
LocaModa has announced a new service called Community Board 1.0 that allows any network – at least in theory – to integrate a broad, …
Read moreindoorDIRECT closes deal to roll out to 5,600 Taco Bells
June 29, 2011 by Dave Haynes
IndoorDIRECT has reached a long term deal with Taco Bell Corp. to install the Restaurant Entertainment Network in all 5,600 QSRs in the U.S., …
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Sightings: Interactive product locator in Canadian Tire
June 29, 2011 by Dave Haynes
I have known the guys at Toronto-based Jibestream for more than a year and (disclosure) done some work with them here and there. They …
Read moreQuebec's Desjardins bank deploys staff-facing digital signage dashboard solution
June 29, 2011 by Dave Haynes
Banks have long been seen as a primary application for customer-facing digital signage, and indeed a lot of banks are either now installed or …
Read moreDSE puts out call for 2012 speaker proposals
June 28, 2011 by Dave Haynes
It’s hard to think this far out, but Digital Signage Expo is already furiously getting itself organized for the next gathering of the industry …
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