Docs: Mark Boidman’s Digital OOH Industry Analysis
May 19, 2015 by Dave Haynes
M&A advisor and Digital OOH industry analyst Mark Boidman, of Peter J. Solomon, has posted his talk from last week’s OAAA meetings in …
Read morePattison Onestop Rolls Out New Big Screen To Mobile Service
May 19, 2015 by Dave Haynes
The Canadian digital OOH media company PATTISON Onestop has launched a new mobile-enabled advertising service called Engage, which mashes up NFC, SMS and QR codes as …
Read moreProjects: The Furniture Mart That Ate DFW
May 19, 2015 by Dave Haynes
I have two distinct thoughts about a new monster-store in the Dallas area called Nebraska Furniture Mart, which a7 560,000 sq. ft. is big enough …
Read moreStartup Analyzes Faces In Digital OOH Crowds To Measure How Response To Ads
May 18, 2015 by Dave Haynes
A San Diego start-up called Emotient is the latest analytics company to try getting some traction for face pattern recognition technology in the digital out of …
Read moreAttention Spans Study Confirms Multi-Zone Digital Signage Layouts Bad Idea
May 18, 2015 by Dave Haynes
Microsoft Canada has pushed out a useful report about the fleeting attention spans of today’s consumers – pointing out it’s not just kids and …
Read moreLive Data Screens At Heathrow Baggage Claim Answer Taxi Or Train Question
May 16, 2015 by Dave Haynes
When I am consulting with clients I speak a lot about moments and relevance – putting screens and content in place that really speak …
Read moreProjects: Swedish Subway Ad Trick Finds Its Way To New York
May 15, 2015 by Dave Haynes
You may remember that clever hair products digital poster in a Swedish subway – where the model’s hair was swept by the tunnel winds …
Read moreProjects: Philly Office Towers Add Live Transport Data Screens
May 15, 2015 by Dave Haynes
I blabber a lot these days about how live data is the content gift that can keep on giving, so I was happy to …
Read morePanasonic Puts HTML5-Driven Firefox On New Panel Lineup
May 15, 2015 by Dave Haynes
Now you can buy a flat panel display that runs the open source Firefox browser. The first Panasonic VIERA Smart TVs powered by the …
Read moreLenovo Latest PC Maker To Join Chromebox Party
May 15, 2015 by Dave Haynes
Lenovo is the latest mainstream PC maker to crank out a Chromebox – something called a ThinkCentre Chromebox Tiny. The unit has a one-litre form factor, …
Read moreDOOHgood: Nepal Still Needs Help, So Kathmando Something
May 14, 2015 by Dave Haynes
The large aftershock that took more lives this week in Nepal is a reminder, if one was required, that help is still very much needed …
Read moreTablets: iPads Are No Longer Top Of The Sales Table
May 14, 2015 by Dave Haynes
It would be easy to think everybody seems to have an iPad, because an awful lot of people do. But new research shows even …
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