DigiCast Picks Up RMG’s Cafe Network
May 31, 2012 by Dave Haynes
DigiCast Networks and its parent company Brite Media Group have picked up the old Danoo coffee shop-based Digital OOH network run by RMG. …
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Chicago Startup Gets $2.3M To Take On Big Outdoor Ad Guys With Digital Street Kiosks
May 30, 2012 by Dave Haynes
A Chicago start-up is trying to take on the big outdoor boys in the digital street furniture business, and now has a little working …
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CODACAN Media Summit, ADlympics Wrap-up
May 25, 2012 by Dave Haynes
I missed the Canadian Out-of-Home Digital Association’s Digital OOH media summit last week in Toronto, as well as the fun sports/agency awareness thing that ran …
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rVue Founder Kates No Longer CEO
May 17, 2012 by Dave Haynes
Not being very bright, I didn’t even pick up in the rVue Q1 financials news of the other day that the statements were being …
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German OOH Media Player Goes Really Big In Hamburg
May 17, 2012 by Dave Haynes
The German OOH media company Ströer Group seems to get one of the big fundamentals about putting digital display in big spaces: go big …
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rVue Ad Transaction Fees Free-Fell in Q1
May 16, 2012 by Dave Haynes
Anyone who thinks selling and servicing Digital OOH networks and advertising is easy should have a wander through the financials of rVue, which just …
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CODACAN Media Summit Agenda Defies Logic
May 11, 2012 by Dave Haynes
The CODACAN digital media summit is next Thursday in Toronto, and I have been weighing whether I have the time to tear downtown to …
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Digital OOH & Mobile Campaign Offers Domestic Abuse Problem-Solving
May 7, 2012 by Dave Haynes
[youtube id=”EEKC-Yu-LeQ” width=”600″ height=”350″] I’m not bowled over by the idea or execution, but this is still interesting. Via ScreenReach’s David Weinfeld, who spotted …
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OAAA Research Gives Snapshot Of How Consumers Spend Time Outside Homes
May 7, 2012 by Dave Haynes
Research released last week by the Outdoor Advertising Assocation of America provides an interesting snapshot of how consumers spend their time away from, with …
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Inwindow Turns Subway Corridor Into Interactive Dog Park (w/video)
May 4, 2012 by Dave Haynes
The guys at Inwindow Outdoor have used the big 64-foot wall of interactive windows in New York’s Columbus Circle subway station for another intriguing …
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A Whole Nationwide Network Of 3D Screens in Travel Plazas???
May 3, 2012 by Dave Haynes
Simple people like simple things, so a company that puts ad screens in highway travel plazas and calls itself Travel Plaza TV has a …
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Pepsi Global Campaign Has Digital OOH As Major Component
May 2, 2012 by Dave Haynes
Pepsi’s new global campaign, called “Live for Now,” will be using Digital OOH networks to reinforce the whole “live” element of the marketing …
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