DSF’s DSrupted Mixer Goes To The Mall

July 31, 2015 by Dave Haynes

DSF Toronto 2

The Digital Signage Federation is again getting involved with DSrupted, running a mixer the night before the conference at a restaurant-bar at Canada’s swishiest mall.

The DSF Night Of Networking is at Moxie’s Grill & Bar, at Yorkdale Shopping Centre, from 6 to 9 PM on Sept. 15th.

DSrupted is the next day.

Come by for drinks & light appetizers and good conversation with industry colleagues, the DSF suggests.

Featuring new and modern digital signage deployments, Yorkdale Shopping Centre is the perfect spot to network during this year’s Canadian Meet and Greet. Please arrive at 6:00 pm sharp for a pre-cocktail scavenger hunt. Cineplex prizes are up for grabs!

David Carbert of TELUS will lead a scavenger hunt wrap-up, referencing various digital signage initiatives in the mall.

Yorkdale is an interesting choice for a venue – ideal for signage nerds who want to see what gets done at money-is-no-real-object flagship locations of retail banners. This, for example, is where you will see the giant Nanolumens screens at Holt Renfrew, the wall to wall screens in a Microsoft store (across from a Tesla store) and just around the corner from a giant MicroTiles install at Scotiabank. Other retailers like Gap also have ambitious installs in the mall.

One important note: Yorkdale is on Hwy. 401, aka Canada’s busiest freeway. If you plan to drive there for 6 PM, leave plenty of time. If you are coming from downtown, the easy way is subway, which has a line that runs out to Yorkdale.

If you are coming from out of town for this and DSrupted, consider staying out by Pearson airport, which is only about 20 mins away (less when no traffic). That way you can get way cheaper (but very nice) hotels, grab the hotel airport shuttle and take the new Union Pearson Express train in and out of downtown Toronto. There’s only one stop and zero traffic, and the downtown terminus is within a block of where DSrupted is being held.

Rush hour traffic in and out of downtown, and along the 401, is like pretty much every big city = slow and ugly.

Admission to the event is $20 but free for DSF members.


Leave a comment