Astral Adds Six More Big Digital Boards For Toronto’s Traffic-Jammed

November 2, 2012 by Dave Haynes

If you have been to Toronto and headed downtown from the main airport you have seen this endless row of big billboards that have for years filled a driver’s field of vision as they crawl along. As OOH environments go it’s a good one because of all the traffic and the slow pace.

Montreal-based Astral Out-of-Home has clearly recognized that, and is adding another six big LED board along the Gardiner Expressway.

Three 14X48 faces ands three 24 by 32s will bring the total of digital boards in Toronto to 20 when they spark up in, brrr, January.

Arch rival Pattison Outdoor has also been adding more and more big digital along this roadway.