Digital Signage At Deli Counter, But Not Like You’re Thinking

October 25, 2012 by Dave Haynes

So screens at the deli counter would not be all that innovative. I’ve seen that a few times.

But here – I forgot I took this – is digital signage on the digital scale/pricing thingie that weighs your pile of Montreal smoked meat shavings.

Never seen that. Too small, I think, to having any impact. But interesting. Better content decisions would help, but just imagine trying to get a creative budget for this.

As spotted at a Fortino’s in Burlington, ON.