DPAA Shifts Annual NYC Summit to November; Now Same Week AS CEW

April 2, 2014 by Dave Haynes

The Digital Place-Based Advertising Association‘s 7th annual Video Everywhere Summit will be held on Tuesday, Nov. 4 at the Crowne Plaza Times Square in New York.

The event has shifted from October into early November and is now lined up with the Ad-Tech and CEWorld trade shows that run concurrently at the Javits Convention Center the 5th and 6th. So it’s efficient for people who want to hit all or most of those things. The last couple of years it has been lined up with an NEC event and the digital signage investor forum.

Says the news release:

A record crowd of more than 600 people is expected to attend the day-long event, which will examine critical topics related to digital place-based media and feature a wide range of dynamic panels and presentations. An expansive, hands-on exhibit hall also will be open to attendees.

François de Gaspé Beaubien, Chairman of DPAA, said, “Our CEO Barry Frey and his team are doing a spectacular job of bringing digital place based media to the fore as an important part of the Video Everywhere conversation. Consumers are spending more of their time outside of the home and DPB is proving to be an effective part of the plan to engage them. The seminal place to come up to speed on consumer behavior and DPB usage is at the annual Video Everywhere Summit, which received rave reviews last year and is now poised to achieve new heights in terms of attendance as well as content and learnings.”

Frey said, “We plan to expand the scope of Video Everywhere this year to include a look at the relationship between mobile and digital place based and how advertisers are using the two in concert in their campaigns.”

The Video Everywhere Summit is a must-attend for any marketing, agency and digital placed-based network executive seeking actionable insights into the rapidly growing digital place based sector. The 2014 Video Everywhere Summit will be held in New York the same week as two other major media and advertising events: Ad-Tech New York and Customer Engagement World, both slated for Nov. 5-6.