Mainstream TV takes on DS ad format
April 16, 2008 by Dave Haynes
One of the concerns I have had around some digital screen networks is using an ad format that is utterly foreign to media planners …
Read more
Old school in-store media kicks new stuff's shiny butts, says Soreson research
April 15, 2008 by Dave Haynes
Bill Gerba picked up on this already but I will continue, driving home some research that will hopefully start to influence some decisions around …
Read moreTime for a mixer
April 14, 2008 by Dave Haynes
The NAB and Kioskcom shows are on this week in Las Vegas and that’s pretty much it, for a bit, in terms of industry-related …
Read more
Smart Pic's Dollar General on massive install blitz
April 14, 2008 by Dave Haynes
Travels last week prevented me from writing much, including a post on news that the Dollar General value retail chain in the US has …
Read more
Arbitron study suggests fast food outlets are a solid media environments
April 11, 2008 by Dave Haynes
Digital media network operator Indoor Direct has released results of a study run by Arbitron that validates the quick-service restaurant industry as a prime …
Read more
Someone finally runs with digital picture frames as a DS network
April 11, 2008 by Dave Haynes
As digital picture frames have started turning up for sale just about everywhere, and grown more sophisticated, it was only a matter of time …
Read moreJADN: Gerba's take on key advice for newbies
April 10, 2008 by Dave Haynes
Smart people would look on a map of the northeast, think for a second or two, and conclude that driving from Montreal to Manchester, …
Read more
Captive Channel quietly builds national footprint
April 9, 2008 by Dave Haynes
In the run-up to my JADN presentation I made a few phone calls around to some network operators who I was told I should …
Read moreSharp re-announces new signage software … I think
April 3, 2008 by Dave Haynes
Perhaps borrowing from the wily ways of politicians, who love to re-announce funding for projects, Sharp has re-announced it is in the digital signage …
Read more
Another free software offer enters the fray
April 3, 2008 by Dave Haynes
From the somewhat unlikely locale of Puerto Rico (if I lived there I would not be hunched over indoors writing code for a living), …
Read moreAd spend flat-lined in U.S.
April 1, 2008 by Dave Haynes
The wheezing U.S. economy has, not surprisingly, had a ripple effect on ad spend in that country. Marketing Daily is reporting that overall ad …
Read moreCoxcom moving to Milton, getting under one roof
March 31, 2008 by Dave Haynes
Toronto-area satellite and DS rollout specialist Coxcom has announced it is consolidating its operations under one roof in Milton, Ontario — about 20 minutes …
Read more