Tom Milner On Why Clean Screens Are More Than Just An Aesthetics Issue

Much of the focus in this industry is on the hardware and software used to put digital signage networks together, and increasingly, mercifully, on content and creative.

Not that much attention gets paid to the service side of the business – installing screens and fixing devices when things go wrong. Even less attention is paid to keeping the hardware clean.

That’s what Tom Milner, and his UK-based company Service and Support, are all about, and have been for 10 years. Milner has built up his install and service business in the UK and Ireland, and more recently, built a book of business in North America for something called Pristine Screen, a service company specifically in the business of keeping screens clean, inside and out.

In this talk, we get into the roots of his business, how it has grown, and the decision to get into a spinoff business that’s all about keeping screens pristine.

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Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 13 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Halifax, Nova Scotia.
Dave Haynes

@sixteennine

13-year-old blog & podcast about digital signage & related tech, written by consultant, analyst & BS filter Dave Haynes. DNA test - 90% Celt/10% Viking. 😏😜🍺
RT @DiversifiedUS: Check out the @sixteennine #podcast with DMG’s Director of Business Development @Jay_Leedy!: https://t.co/VWabvpLask #ma - 1 hour ago
Dave Haynes

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