Digital OOH Mediacos Respond Quickly With Prince Tributes

April 22, 2016 by Dave Haynes


One of the powers of digital signage and the digital out of home business is the ability to respond quickly and powerfully to events that have the public talking.

That happened Thursday with the surprising and sad death of Prince.

Within hours, several out of home media companies had billboard ads running on their digital stock in the U.S.


“Dearly beloved. We are gathered here today to get through this thing called life.” -Prince #prince

A photo posted by Outfront Media (@outfrontmediausa) on

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