AdMobilize, Booth FT3
Miami Beach-based AdMobilize will be at DSE for the first time, showing off its sensor-based analytics platform. This is what Mike Neel, the company’s marketing head, says visitors should expect.
Why do people going to DSE need to put your company on their Must See list of booths?
AdMobilize is disrupting how the digital signage industry understands and interacts with audiences. We work with companies around the world to provide our solutions in unique and innovative ways that help bring these solutions to market.
What’s your big marketing message to attendees, and what’s it all about?
At this year’s show, we will be showcasing all of our solutions (face detection, gesture control, vehicle detection, crowd analytics) for the first time. Being a first time exhibitor, many attendees walking the floor will be the first to see this technology in action. AdMobilize’s mission is to create a platform that allows anyone to better understand the physical world through hardware and software solutions.
What’s the ideal profile of attendees walking into your booth?
The ideal attendees for AdMobilize include manufactures, integrators, content management systems and end users. We are at the show to meet companies who could partner with us to provide a unique solution for the market with our combined expertise.
How many years have you been doing DSE and how has it changed (if you think it has changed?) over the years?
This is actually our first year at DSE. From learning a lot about it from previous attendees, it seems that every year it gets bigger and bigger. We’re excited to be part of the show and meet everyone we can in the industry this week.
When you get a chance to get away from your booth, what will you be looking for and researching?
AdMobilize will be looking for interesting companies that we can collaborate with on all levels. The opportunity to learn from attendees and exhibitors who have been coming year in and year out will be one of the more rewarding parts of this year’s show for us.
What’s your favourite part of the week?
I think our favorite part of the week will be the exhibition. Since it’s our first rodeo here at DSE we will be looking to take it all in and work with exciting companies to drive innovation and growth within the industry.
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Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.