World Out of Home Organization Partners With Japanese OOH Industry For First Media Conference In That Country
January 21, 2025 by Dave Haynes
The World Out of Home Organisation (WOO) is holding a media business conference in Japan for the first time next month – a one-day …
Read more
Tokyo DOOH Network Has 11,500 Screens In Taxis
February 23, 2024 by Dave Haynes
Language is a big barrier, and it steadily nags at me that much of what gets covered here overlooks what goes on in other …
Read more
Tokyo’s Shinjuku District About To Get Even More Animated With Nightly Projection Mapping Shows
February 15, 2024 by Dave Haynes
The bustling Shinjuku business and entertainment district of Tokyo is about to host what is billed as the largest permanent projection mapping experience – …
Read more
LED Back Wall Dominates Conceptual Shop For Presumably High-End Shoes In Tokyo
October 30, 2023 by Dave Haynes
This is a concept store for the URA apparel brand in a “semi-basement” back lane location in the Harajuku/Jingumae district of Tokyo, VERY minimalist …
Read more
Japanese Railway Auto-Translates Customer Queries As Chats On Transparent Screens In Station
August 3, 2023 by Dave Haynes
A Japanese passenger railway has started testing a service that auto-translates conversations at customer information counters – enabling foreign travellers with little or no …
Read more
1M Daily Commuters Take A Color Bath At Tokyo’s Hyper-Busy Shinjuku Station
June 22, 2022 by Dave Haynes
Just stumbled on this 2021 project from Montreal’s Moment Factory – a grand-scale synchronized multimedia experience in the east-west passageway of Tokyo’s Shinjuku Station, …
Read more
Digital Signage Japan Wraps Up Near Tokyo, Pulling An Estimated 30,000 Attendees
June 17, 2022 by Dave Haynes
Here’s a video glimpse of Digital Signage Japan, which was running the last three days at an exhibition center in the general orbit of …
Read more
Watch: Nike Delivers One Of The Best 3D Illusion Pieces Yet Seen On Big DOOH Billboards
March 22, 2022 by Dave Haynes
This is a particularly good piece of 3D creative – unsurprisingly from Nike, which understands the value of that – running now on a …
Read more
Watch How A Giant Animated 3D Cat Jumps Between LED Boards In Tokyo
January 11, 2022 by Dave Haynes
There are now plenty of examples of three-dimensional optical illusion content on big LED ad displays in major cities, and also many different takes …
Read more
Tokyo Olympics Used Projection Mapping In Novel Ways, But The Most Stunning Visual Wasn’t Quite Real
August 9, 2021 by Dave Haynes
If you watched any of the Olympics in Tokyo on broadcast TV or online you would have seen some stunning visual effects. The one …
Read more
Some 600 Panasonic Digital Signage Displays In Tokyo’s Olympic Stadium, But No Ticketholders To See Them
July 30, 2021 by Dave Haynes
The track and field events are now up and literally running at the new National Stadium in Tokyo for the Olympics, allowing viewers to …
Read more
Tokyo Airport Duty-Free Uses LED All The Way Down To Merchandising Counters
July 7, 2021 by Dave Haynes
It’s rare to see a new-build store kitted out with digital displays BEFORE it gets merchandised and opened up, so this is an interesting …
Read more