Drink Marketing Effort In UK Tescos Manages To Put A Big Display, In Front Of A Big Display
December 2, 2024 by Dave Haynes
This is an in-store interactive marketing campaign that pairs a sampling station with an augmented reality display that makes willing shoppers into one of …
Read moreTesco Rapidly Building Out Its In-Store Screen Network; Now 1,800 Screens In 400+ Stores In UK
November 30, 2023 by Dave Haynes
Big box grocer Tesco now has some 1,800 screens, making it the largest digital signage network in the UK grocery market. The network is …
Read moreClever Dublin Billboard Campaign Customizes Messages To People, Groups Passing By
May 2, 2023 by Dave Haynes
This is quite clever – a billboard campaign in Dublin that uses projection mapping to flash cheeky messages in real-time to people walking through …
Read moreTesco Expands Its Retail DOOH Network; Adding 100 New Screens Outside Big Box Stores
August 16, 2022 by Dave Haynes
UK supermarket giant Tesco and its business partners are expanding what it calls the SmartScreen network outside of its stores to more than 500, …
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