ZetaDisplay Reaches Framework Deal To Update Screen Network On Stockholm’s Airport Express Train System
July 2, 2024 by Dave Haynes
The Swedish digital signage solutions provider ZetaDisplay has announced a “multi-year exclusive framework agreement” that would see its software driving the screens on the …
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Clever Adidas Campaign Turns Stockholm DOOH Totems Into Competitive Running Checkpoints
April 26, 2024 by Dave Haynes
This is a clever campaign done to market Adidas in Stockholm, Sweden – a digital OOH campaign tied to an app that lets runners …
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Bus Shelter DOOH Display Made Into Taverna Door To Market Mamma Mia Dinner Theater In Sweden
November 20, 2023 by Dave Haynes
Hat Tip to Tim Rowe of OOH Insider for pointing out this campaign in Sweden, which nicely shows how digital street furniture can be …
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Stockholm “Space” Touted As World’s Largest Gaming Center Adds Experiential LED Canopy
April 25, 2022 by Dave Haynes
German content partners Invidis put up a post today about an interesting and vast new digital culture center that’s opened in central Stockholm, with …
Read moreInteractive outdoor LED gets Swedes playing Pong with smartphones
June 6, 2011 by Dave Haynes
This is pretty clever. McDonald’s in Sweden is running an interactive outdoor program in Stockholm that lets people within eyesight of a big LED …
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