UK’s BigTweet Online And On Digital Screens Termed Big Success
May 28, 2013 by Dave Haynes
The organizers of a media campaign that used social media and digital screens to drive awareness and activity in the UK for International Missing …
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New Aerva-Powered LED Board In Cincy Drives More Than Just Ads
April 17, 2013 by Dave Haynes
News that a software company has renewed a license to drive a big LED board is hardly a big moment, but how the board …
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Insteo Launches Free US Election Social Gadgets
September 11, 2012 by Dave Haynes
The folks at Insteo, down in Long Beach, CA, have put together a nice promotion that provides US network operators with a great free …
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Times Square Interactive Promo Bridges Digital And Social (For A Change)
August 30, 2012 by Dave Haynes
How about a Digital OOH program that cranks 111,000 Facebook likes, 6,900 shares and more than 2,000 comments in less than 48 hours? Not …
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Locamoda Tweet Visuals At RNC Convention
August 29, 2012 by Dave Haynes
Here’s a screen grab of the social medi stream being used at the Republican National Convention this week, via Locamoda and the Republican survey research …
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Aerva Twitter Tool Makes Tweet Stream Safer For Digital Signage Networks
August 1, 2012 by Dave Haynes
Aerva was one of the first digital signage software companies to jump on the Twitter visualization thing, and the company has announced a new …
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Guest Post: Digital Out-Of-Home No More
March 22, 2012 by Jason Kates
An Open Letter to the Digital Out-Of-Home Industry [dropcap]W[/dropcap]e are in the midst of a revolution. Not the violent, noisy, two-sides-fighting-against-each-other type but the …
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Where’s the dial??? Turns out 55-plus crowd actually does know how to use mobile phones
September 14, 2011 by Dave Haynes
If all your anthropology assumptions were based on TV spots and popular culture, you’d likely have concluded trying to get the 55-plus crowd using …
Read moreLocaModa fires up social media-driven Community Board for Digital OOH networks
June 29, 2011 by Dave Haynes
LocaModa has announced a new service called Community Board 1.0 that allows any network – at least in theory – to integrate a broad, …
Read moreWeinfeld signs on with ScreenReach as CSO
May 18, 2011 by Dave Haynes
Another one of the kids leaves home … UK-based social-mobile start-up ScreenReach Interactive is establishing a full-time US presence and has brought David Weinfeld on …
Read morePutting the social buzz in venues by going big
April 26, 2011 by Dave Haynes
Think about a college campus student center, the main concourse intersections of a mall, or the prime entry area of a mall – and …
Read moreLocaModa adds more social integration muscle with 4.0 release
February 16, 2011 by Dave Haynes
LocaModa has released version 4.0 of its mobile and social media integration platform for digital signage and Digital OOH companies, featuring a streamlined process …
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