Watch: 164 Smartphones Stacked Like Christmas Tree To Create Unique Video Wall
December 14, 2023 by Dave Haynes
This is a fun retail project in Chile that somehow or other sync’s up 164 Samsung Galaxy smartphones to deliver messages on a digital …
Read moreDOOH Start-up iCleanse Pairs Smartphone Sanitizing Device With Ad Screen For Hospitals, Public Spaces
March 29, 2023 by Dave Haynes
A Hartford-area company is marketing a DOOH advertising solution that mashes up a screen paired with a device that uses UV-C light to sanitize …
Read moreDigital OOH network Newad adds online ad network
June 8, 2011 by Dave Haynes
We’ve seen lots of mainstream media companies dip their toes into the Digital OOH sector, but it’s a different twist to see a Digital …
Read moreInteractive outdoor LED gets Swedes playing Pong with smartphones
June 6, 2011 by Dave Haynes
This is pretty clever. McDonald’s in Sweden is running an interactive outdoor program in Stockholm that lets people within eyesight of a big LED …
Read moreInfographic: Advertising moving from Channels to Formats
May 20, 2011 by Dave Haynes
MDG Advertising, a Boca Raton, Florida-based ad agency (given all the wet, gloomy NY weather lately I am sure Boca looks pretty good right …
Read moreDigital media consumption versus spend $50 billion out of whack: comScore
May 18, 2011 by Dave Haynes
The digital measurement firm comScore recently released a new deck, prepped by the COO, on The Digital World. It makes absolutely no mention of …
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