Watch: 164 Smartphones Stacked Like Christmas Tree To Create Unique Video Wall

December 14, 2023 by Dave Haynes

This is a fun retail project in Chile that somehow or other sync’s up 164 Samsung Galaxy smartphones to deliver messages on a digital …

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DOOH Start-up iCleanse Pairs Smartphone Sanitizing Device With Ad Screen For Hospitals, Public Spaces

March 29, 2023 by Dave Haynes

A Hartford-area company is marketing a DOOH advertising solution that mashes up a screen paired with a device that uses UV-C light to sanitize …

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Digital OOH network Newad adds online ad network

June 8, 2011 by Dave Haynes

We’ve seen lots of mainstream media companies dip their toes into the Digital OOH sector, but it’s a different twist to see a Digital …

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Interactive outdoor LED gets Swedes playing Pong with smartphones

June 6, 2011 by Dave Haynes

This is pretty clever. McDonald’s in Sweden is running an interactive outdoor program in Stockholm that lets people within eyesight of a big LED …

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Infographic: Advertising moving from Channels to Formats

May 20, 2011 by Dave Haynes

MDG Advertising, a Boca Raton, Florida-based ad agency (given all the wet, gloomy NY weather lately I am sure Boca looks pretty good right …

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Digital media consumption versus spend $50 billion out of whack: comScore

May 18, 2011 by Dave Haynes

The digital measurement firm comScore recently released a new deck, prepped by the COO, on The Digital World. It makes absolutely no mention of …

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