Screenverse Boost Audience Measurement Via New Place Exchange Partnership

July 13, 2023 by Dave Haynes

The DOOH ad sales and management firm Screenverse has launched a partnership that incorporates Place Exchange’s PerView audience measurement solution across the screen networks …

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Screenverse, Apparatix Partner To Boost Revenues For Independent Billboard Media Companies

March 22, 2023 by Dave Haynes

A couple of digital out of home companies have done an interesting tie-up aimed at helping smaller, independent digital billboard operators better monetize their …

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David Weinfeld On How Screenverse Sells And Manages For Companies With Screens, And Higher Priorities

July 7, 2021 by Dave Haynes

Advertising is hard – and a lot of companies, from startups to majors, have found out the expensive way that creating and running a …

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Chicago’s TheBulletin Building Millennial-Centric Ad Network In Upscale Residential Blocks

April 7, 2021 by Dave Haynes

A Chicago start-up is using plain old TVs as digital bulletin boards in upscale residential blocks as a targeted digital OOH advertising medium, with …

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