Walmart Opens Up Some In-Store Retail Media Screens To Non-Endemic Advertisers
July 31, 2024 by Dave Haynes
The rise of the in-store display aspect of retail media networks has had almost everything to do with the idea of promoting products and …
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Retail Screen Operator DART Innovation Acquired By Marketing Experience Giant Quad
February 7, 2024 by Dave Haynes
The guys behind little DART Innovation in North Carolina have realized a nice little exit from the business, being acquired by a firm that …
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Aussie Grocer Selects Broadsign To Drive Front Of Store Retail Media Screens
November 22, 2023 by Dave Haynes
Digital OOH and retail media networks are starting to cross paths, with in-store screens starting to get ad placements from DOOH-centric platforms like Broadsign. …
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Chart: Who Is The Biggest Of Them All In DOOH & Retail Media?
February 17, 2023 by Dave Haynes
Merchant banking firm Solomon Partners – which through partner Mark Boidman is very active in guiding M&A in the DOOH sector – has published …
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Digital Signage Part Of Microsoft’s Expanding Omnichannel Platform For Retail
January 12, 2023 by Dave Haynes
Did Microsoft just get into retail digital signage? It looks like it, though only kinda sorta – via a new service called PromoteIQ In-Store, …
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