Samsung’s Flagship Smartphone Gets 3D Illusion Treatment On Warsaw DOOH Display

April 6, 2022 by Dave Haynes

This is the first use of a forced perspective 3D illusion for creative in the Polish Digital OOH market – a corner display in …

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Real-Time Virtual Smog Visualizes Air Quality On Warsaw Billboard

February 10, 2022 by Dave Haynes

The Polish digital OOH media firm Screen Network has an interest and knack for blending its campaigns with real-time data from systems and sensors, …

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Poland’s Screen Network Raising Climate Change Awareness Using Warsaw LED Countdown Clock

October 28, 2021 by Dave Haynes

The Polish OOH media firm Screen Network has started supporting an educational campaign that bluntly reminds people how time is running out to make …

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Polish Apparel Retailer Modivo Launches Digitally-Driven, Video Wall-Heavy New Format Store

October 14, 2020 by Dave Haynes

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Live Data Sculpture On Warsaw Mall Facade Reacts To Nearby Pedestrians, Traffic

November 7, 2019 by Dave Haynes

This is a live data sculpture on a large street-facing LED display on a mall in Warsaw, Poland. Called Symulakra, the visualized content is …

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Polish DOOH Network Sees Traffic, Engagement Bumps By Using Computer Vision To Trigger Ads

September 5, 2019 by Dave Haynes

A Polish media company is touting an interesting use of triggered content from AI-driven audience analytics that boosted foot traffic and social media engagement …

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Projects: Poland’s Posnania Lights Up Ambitious Digital Sign Program

November 30, 2016 by Dave Haynes

Pretty much all the information is in Polish, and translate tools can only do so much, but what’s evident in any language is that …

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Project Profile: Digital Street Furniture In Poland

January 4, 2013 by Dave Haynes

Here’s a nice looking digital street furniture rollout in the Polish province of Pomorskie province, and its  capitol city Gdansk, put together by the …

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