MediaPost Digital OOH Forum: Medium Has A Long Way To Go
April 11, 2012 by Dave Haynes
The unfortunate thing about watching the streaming video from today’s MediaPost Digital Out Of Home Forum in New York is that what the agencies …
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Budget Buckets And DSPs Among Topics Of Digital OOH Forum This Week In NYC
April 9, 2012 by Dave Haynes
MediaPost is having its 4th Digital Out Of Home Media Forum on Wednesday in NYC, and the line-up looks pretty solid – though there …
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FT Projection Maps Data Graphics In Grand Central
March 28, 2012 by Dave Haynes
The Financial Times international business newspaper is running a somewhat interactive Digital OOH campaign highlighted by a big projection thing in one of the …
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NYC’s Urban Panel Subway Network Wisely Adds Rider Updates
March 16, 2012 by Dave Haynes
This seems like such an obvious thing to be doing that you wonder they’ve not always done it, but the New York MTA, which …
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Yowza: Digital OOH Network’s Looking For $400K VP Sales
February 26, 2012 by Dave Haynes
Not sure who (though I can guess), but a NY headhunter has a job posting up for: Vice President, National Advertising Sales Music & …
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DPAA 2012 Digital OOH Media Summit Set Oct. 16 In NYC
February 10, 2012 by Dave Haynes
Digital Place-based Advertising Association President Sue Danaher has confirmed there will indeed be a 2012 Digital Media Summit, on the heels of a very …
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MediaPost Digital OOH Forum Set For April 11
January 30, 2012 by Dave Haynes
The annual MediaPost Digital Out-of-Home Forum and Awards has been fixed for April 11 in New York City. I’ve virtually attended the last two years via …
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NRF Sees Record Crowds In 2012
January 17, 2012 by Dave Haynes
CNBC is reporting record crowds for this year’s National Retail Federation conference, with about 24,000 people expected to attend the event in New York. …
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Big Screen Augmented Reality Lets People Interact With Virtual Disney Characters
January 16, 2012 by Dave Haynes
[youtube id=”DRRu5dKRfTU” width=”600″ height=”350″] Kris Matheson, the director of sales and marketing at Artisan Complete, sent me a note pointing to a recent big …
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DSA MXR At NRF In NYC
January 13, 2012 by Dave Haynes
If you are going to the National Retail Federation’s Big Show in New York next week (not I), the Digital Screenmedia Association is doing …
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Interactive retailing, circa 2001, still being applied today
January 9, 2012 by Dave Haynes
Google Alerts flagged a story for me the other day about an interactive retailing thing in a Prada store in New York, and my …
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NBC Selling Other Half Of NYC Taxi Fleet’s Screens
December 20, 2011 by Dave Haynes
A few weeks after the company that has media rights on roughly half the officially sanctioned taxis in New York announced a media deal …
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