ALL DIGITAL SIGNAGE, SOME SNARK
It should come as no surprise that the coronavirus outbreak has put a serious chill on product and service launches for 2020. Econsultancy and Marketing …
Read moreResearch: Outbreak Already Curbing Product And Service Launch Plans
Emails from PR and marketing people drop endlessly into my various inboxes, all day, everyday, and it is unfortunate how much of what I get …
The nature of direct view LED is that it is not really constrained by dimensional limits. A video wall can be the size and shape …
Read moreDo Big, To Massive, LED Video Walls Really Need Fixed, Packaged Sizes?
Samsung has rolled the sales and marketing teams of Prismview – the LED company that grew up as Yesco – into its overall display sales …
Read moreSamsung Brings Prismview’s LED Sales Into Mother Ship
Hat Tip @BradParler for tweeting on this … This seems like a really bad idea – running an interstitial-style ad for a new movie promo …
Read moreMcDonald’s Interrupting Full Digital Menuboards To Run Lion King Promos
The French firm that offers a coding-free platform for creating, deploying, measuring and managing interactive digital screens has produced an interesting virtual showroom that highlights …
Read moreIntuiville Lets Developers Wander Virtual Digital Showrooms For Interactive Ideas
In the out of home space, Lamar Advertising is huge. The Baton Rouge-based media company is in 160 metro areas in the US, and has …
Read moreIan Dallimore On Growing Digital Inside Lamar Advertising
When DSE was on a few weeks ago in Las Vegas, I wandered down to the other end of the convention center to get a …
Read moreHolograms With A Business Model – Ronnie Lee Explains His Virtual DJ Start-up
Guest Post: Mike Kilian, Mvix Many companies are drawn towards using digital signage because it is an effective “mass communication medium” which allows dynamic and …
One of the genuine pioneers in digital OOH networks has re-branded – with Adspace known going forward as Lightbox OOH Video Network. The media company – …
LG has announced the schedule for its annual TechTour, with the first roving road show date set for two weeks in Washington, DC. The electronics …
Read moreLG Announces Dates For Display Tech Road Shows Across US
Digital OOH street furniture has long been a preferred medium for movie launches, but this is the first time I think I’ve seen them fully …
Read moreMovie Campaign Turns Mall Digital Kiosks Into Pikachus