Astronaut Floats Towards Viewers On This Chinese Shopping Mall’s Semi-Transparent Video Wall

January 14, 2022 by Dave Haynes

This is an effective use of a forced perspective illusion done on a transparent LED display that wraps the exterior of a bank of …

Content, CREATIVE, Displays, LED

Chinese Mall Uses Transparent LED Light Rings As Atrium Canopy

November 30, 2021 by Dave Haynes

Here’s a very different, interesting take on the idea of LED canopy ceilings in places like malls and public buildings – a series of …

LED, PROJECTS, retail, TECHNOLOGY

Check Out The Emerald – A Different, Architectural Take On Center-Hung LED Ad Displays

November 23, 2021 by Dave Haynes

Four-sided LED displays suspended from ceilings are common in sports venues and seen here and there in the common areas of public spaces, but …

Digital OOH, LED, PROJECTS, retail

Splashy New Westfield Mall Of Netherlands Using Big Digital Displays Inside And Out

May 5, 2021 by Dave Haynes

The Westfield Mall of The Netherlands opened a few weeks ago – Holland’s biggest retail destination with over 280 stores in the vicinity of …

BUSINESS, Digital OOH, Displays, LED, PROJECTS, retail, TECHNOLOGY

Ground-Level LED Billboard Bisected By Staircase Leading Into NJ Mega-Mall

January 7, 2021 by Dave Haynes

This is an interesting use of outdoor direct view LED – a billboard-sized display at ground level that bisects a wide entry staircase. It …

LED, PROJECTS, TECHNOLOGY

Etisalat’s Dubai Mall Store Is Floor To Ceiling LED

January 4, 2021 by Dave Haynes

And we’re back, kinda sorta gradually … Happy 2021! The wireless carrier Etisalat is based in the United Arab Emirates, and is the case …

CMS, LED, PROJECTS, retail, TECHNOLOGY

North America’s Busiest Mall Plans Big Digital Upgrade; Seeking Sales Proposals

March 13, 2020 by Dave Haynes

BUSINESS, Digital OOH, retail

Movie Campaign Turns Mall Digital Kiosks Into Pikachus

April 25, 2019 by Dave Haynes

Digital OOH street furniture has long been a preferred medium for movie launches, but this is the first time I think I’ve seen them …

BUSINESS, CREATIVE, Digital OOH, Displays, TECHNOLOGY

New Spanish Shopping Mall Greets, Entertains With Giant, Curved LED Facade

November 26, 2018 by Dave Haynes

This is a new shopping mall – Torrecardenas – in Almeria,Spain, on the south coast, about 200 km east of Malaga (if that means …

Content, CREATIVE, Displays, LED, PROJECTS, TECHNOLOGY

Bangkok Mall Turns Glass Curtain Wall Into Multimedia Spectacular

September 27, 2018 by Dave Haynes

A new attraction aimed at bringing people to a Bangkok shopping mall lit up in that city on Sept. 15 – using what I …

Content, CREATIVE, PROJECTS, retail

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LED Canopies, Facades, Columns And Bulkheads Sync’d To Light Up New Madrid Mall

July 27, 2018 by Dave Haynes

This is what looks to be a very impressive integration of big digital into a shopping mall environment, at a new development in Madrid, …

CREATIVE, LED, PROJECTS, TECHNOLOGY

See This Suburban Seoul Mall’s Vast Investment In Indoor LED And Content

October 23, 2017 by Dave Haynes

This is a new shopping mall in South Korea, in the suburbs of megacity Seoul. There is a massive digital display experience in the …

CREATIVE, LED, PROJECTS, retail, TECHNOLOGY