Parisian Mall’s LED Set-up Offers Visual Domination For Marketers

January 19, 2022 by Dave Haynes

I’d put this in the oldie but goodie category of posts – an LED-lined shopping mall atrium in suburban Paris. I came across a …

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Astronaut Floats Towards Viewers On This Chinese Shopping Mall’s Semi-Transparent Video Wall

January 14, 2022 by Dave Haynes

This is an effective use of a forced perspective illusion done on a transparent LED display that wraps the exterior of a bank of …

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Chinese Mall Uses Transparent LED Light Rings As Atrium Canopy

November 30, 2021 by Dave Haynes

Here’s a very different, interesting take on the idea of LED canopy ceilings in places like malls and public buildings – a series of …

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Check Out The Emerald – A Different, Architectural Take On Center-Hung LED Ad Displays

November 23, 2021 by Dave Haynes

Four-sided LED displays suspended from ceilings are common in sports venues and seen here and there in the common areas of public spaces, but …

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Splashy New Westfield Mall Of Netherlands Using Big Digital Displays Inside And Out

May 5, 2021 by Dave Haynes

The Westfield Mall of The Netherlands opened a few weeks ago – Holland’s biggest retail destination with over 280 stores in the vicinity of …

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Ground-Level LED Billboard Bisected By Staircase Leading Into NJ Mega-Mall

January 7, 2021 by Dave Haynes

This is an interesting use of outdoor direct view LED – a billboard-sized display at ground level that bisects a wide entry staircase. It …

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Etisalat’s Dubai Mall Store Is Floor To Ceiling LED

January 4, 2021 by Dave Haynes

And we’re back, kinda sorta gradually … Happy 2021! The wireless carrier Etisalat is based in the United Arab Emirates, and is the case …

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North America’s Busiest Mall Plans Big Digital Upgrade; Seeking Sales Proposals

March 13, 2020 by Dave Haynes

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Movie Campaign Turns Mall Digital Kiosks Into Pikachus

April 25, 2019 by Dave Haynes

Digital OOH street furniture has long been a preferred medium for movie launches, but this is the first time I think I’ve seen them …

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New Spanish Shopping Mall Greets, Entertains With Giant, Curved LED Facade

November 26, 2018 by Dave Haynes

This is a new shopping mall – Torrecardenas – in Almeria,Spain, on the south coast, about 200 km east of Malaga (if that means …

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Bangkok Mall Turns Glass Curtain Wall Into Multimedia Spectacular

September 27, 2018 by Dave Haynes

A new attraction aimed at bringing people to a Bangkok shopping mall lit up in that city on Sept. 15 – using what I …

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LED Canopies, Facades, Columns And Bulkheads Sync’d To Light Up New Madrid Mall

July 27, 2018 by Dave Haynes

This is what looks to be a very impressive integration of big digital into a shopping mall environment, at a new development in Madrid, …

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