LED Mainstreamed: Madrid Spin Class Studio Use One Big Video Wall To Drive Cycling Experience
April 8, 2025 by Dave Haynes
In yet another example of LED being mainstreamed, here’s a fitness facility with a spin bike room that has a very sizeable fine pitch …
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Scala Opens First Of What It Says Will Be Several Satellite Showrooms Across Europe
November 27, 2024 by Dave Haynes
There’s nothing unusual about digital signage CMS software companies having showrooms, but they’re almost always located somewhere in the head office building. The CMS …
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Seat-back DOOH Ad Screens Trialed in Madrid’s Taxi Fleet
August 9, 2024 by Dave Haynes
The Spanish digital signage CMS software firm DENEVA has partnered with two other companies to have a run at making a successful digital OOH …
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Oldie But Goodie: A Look At The Transparent LED Displays That Madrid Store’s Five-Level Atrium
August 14, 2023 by Dave Haynes
This is a now eight year old project that lined the atrium of a five-level Primark store in Madrid with mesh LED and populated …
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Madrid Nightclub’s Central Feature Is Vast Experiential Dome Built With Conical LED Rings
June 27, 2023 by Dave Haynes
I go to nightclubs exactly never, so I am something far less than well-informed about the tech being used in these venues. But I …
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Madrid Metro Upgrading Passenger Info Platform To Make Screens Smarter
May 2, 2023 by Dave Haynes
There are stories all the time about big mass transport venues that undergo renovations, upgrades and expansions, putting in big screens and flashy experiential …
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Beauty Brand’s Uses Planetary Inspiration For Digital Around Terrific Madrid Flagship
May 20, 2022 by Dave Haynes
The Barcelona creative technology shop Instronic does super-nice work, and one of the things I particularly like about the company is the amount of …
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LED Mesh Displays In Windows Turn Iconic Madrid Bank Building Into Media Facade
October 18, 2021 by Dave Haynes
This is a flagship Caixabank branch in Madrid, in Plaza Colón, that uses much of the facade of a Norman Foster-designed building as a …
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Quite Possibly The Best LED Lobby Install Done To Date
September 7, 2021 by Dave Haynes
More and more property owners or anchor tenants for office towers are using vast LED video walls to make a statement in their lobbies, …
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Projection Mapping Finds New Application On Event Dining Tables
January 31, 2019 by Dave Haynes
Projection mapping from above on to dining tables is a concept that’s been kicking around for a few years, as a novel twist for …
Read moreLED Canopies, Facades, Columns And Bulkheads Sync’d To Light Up New Madrid Mall
July 27, 2018 by Dave Haynes
This is what looks to be a very impressive integration of big digital into a shopping mall environment, at a new development in Madrid, …
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