Europe’s Largest Media Companies Both Seeing Strong Growth In DOOH Sales
November 10, 2023 by Dave Haynes
Two of the largest out of home media companies in Europe are both showing big growth on the digital sides of their business, with …
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Transport For London Wants Single Media Company And $2B USD To Sell Its Massive OOH And DOOH Ad Estate
October 24, 2023 by Dave Haynes
The government authority that oversees the massive London (UK) transport system – Transport for London (TfL) – has taken the first steps to renew …
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Real-Time AR-Driven Video Wall Engages Shanghai Subway Riders
August 1, 2019 by Dave Haynes
This is a 10-metre (30-ish feet) wide interactive LCD video wall in a Shanghai subway station that is using augmented reality to get passengers …
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Video: LAX Int’L Terminal Gets Content Refresh For Iconic Digital Signage Install
December 13, 2018 by Dave Haynes
The LAX International Terminal digital experience is a few years old now, but to the credit of the airport and JC Decaux, which has …
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LED Walls Envelop Media Corridor At Chongqing’s Airport
November 22, 2017 by Dave Haynes
This is a media corridor opened up in August in Terminal 3 of Chongqing’s international airport. It may well be a city and airport …
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Oslo Transit Shelter Serves Coffee If You Strike Up A Conversation
September 26, 2017 by Dave Haynes
This is a bit of a stunt, but also a nice, gentle heartstring-tugger of a digital out of home campaign done in Oslo, Norway …
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This Giant Digital Board Slides On Tracks At Singapore’s Changi Airport
December 19, 2016 by Dave Haynes
The Singapore office of JC Decaux has switched on an impressive digital landmark ad displays at Changi Airport, which routinely wins awards as the …
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Projects: London’s Waterloo Station Gets Slimed By Ghosts
July 11, 2016 by Dave Haynes
This is well done – an immersion zone on London’s Waterloo Station promoting the Ghostbusters remake. The campaign broke today in the rail station, …
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Projects: Jurassic World’s Dinosaurs Dominate London’s Waterloo Station
June 15, 2015 by Dave Haynes
JCDecaux is running a domination campaign at London’s Waterloo Station that ties into the release of the new film JURASSIC WORLD, using the large …
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Live Data Screens At Heathrow Baggage Claim Answer Taxi Or Train Question
May 16, 2015 by Dave Haynes
When I am consulting with clients I speak a lot about moments and relevance – putting screens and content in place that really speak …
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Iconic LAX Digital Tower Starts Sharing Experiential Media Time With Advertising
April 13, 2015 by Dave Haynes
It seems all that incredible digital in the LAX International Terminal – done by Moment Factory and Digital Kitchen – will have to share air …
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JC Decaux Acquires CEMUSA in 80M Euro Deal
March 17, 2014 by Dave Haynes
The biggest OOH company in the world just took out one of its competitors, and got some prime ad properties in the process. JCDecaux …
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