Intersection CEO Chris Grosso On Smart City DOOH Networks And Using AI For Ad And Content Targeting

June 6, 2023 by Dave Haynes

The out of home media company Intersection is probably best known as the operator of that network of smart cities display totems – called …

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Intersection Launches New AI-based Localization, Personal Tools For Its Media Network

May 18, 2023 by Dave Haynes

The OOH media firm Intersection has announced new AI-driven tools – what it calls “integration opportunities” – that allow for localization and personalization on …

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Intersection Adds Its 5,500+ DOOH Screens To Broadsign’s Programmatic DOOH Platform

June 28, 2022 by Dave Haynes

The media company behind all those smart city digital totems on US city sidewalks has puts its media inventory on to Broadsign’s programmatic ad …

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NYC Running Out Of Patience With LinkNYC, Citing Lack Of Payments, Stalled Rollout

March 6, 2020 by Dave Haynes

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Intersection Announces DOOH Network Across NYC’s Growing Hudson Yards Development

February 28, 2020 by Dave Haynes

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Broadsign, Place Exchange Combine Tech To Streamline DOOH Media Activity

August 7, 2019 by Dave Haynes

Broadsign has done a tie-up with the programmatic ad exchange company Place Exchange the companies say enables digital buyers to “transact DOOH programmatically as …

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Intersection Does Deal To Equip LA Metro Line With Smart City-style InfoStations

May 29, 2019 by Dave Haynes

The Los Angeles County Metropolitan Transportation Authority (Metro) has done a deal with the media and tech company Intersection to install a new messaging and …

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UK Smart City Digital Posters Popular With Drug Dealers

February 11, 2019 by Dave Haynes

An industry friend turned me on to what has becoming an ongoing issue with the “smart city” kiosks being installed in big cities around …

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NJ Transit-Intersection Media Deal Will Add Real-Time Digital Signage, Kiosks

December 3, 2018 by Dave Haynes

The OOH media firm Intersection has landed a new seven-year media concession with NJ TRANSIT that will include a significant investment on digital signage …

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Delivery Service Hyper-Targets Hungry Office Workers In LinkNYC Campaign

November 14, 2018 by Dave Haynes

This is simple example of geo-targeting for a Digital OOH ad campaign – with contextual spots for the food delivery service zeroed down …

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Intersection’s US Digital OOH Network To Run Off BroadSign Control

January 30, 2018 by Dave Haynes

It will be BroadSign Control under the hood, going forward, for the digital poster network run by smart cities-centric media company Intersection. Intersection will …

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NYC Penn Station Adds Intersection Digital Screens On Amtrak Concourse

October 6, 2017 by Dave Haynes

Seriously busy, seriously dumpy NY Penn Station got a little bit of a digital facelift with the addition of a dozen digital totems in …

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