Broadsign Acquires DOOH Software Rival, And Neighbour, Ayuda
April 23, 2019 by Dave Haynes
There are times when mergers I hear about just send me into cross-eyed head-scratching mode, and others when my immediate reaction is: “Ok, that …
Read moreBroadsign Up To 130 People, But Hiring 30 More; Grew 30% In 2018
February 28, 2019 by Dave Haynes
There’s an interesting piece in the Montreal newspaper La Presse about Broadsign and its CEO/backer Burr Smith. La Presse is a French language publication, …
Read morePattison Gets Smart With Calgary Transit Line Digital Posters
January 29, 2019 by Dave Haynes
The city of Calgary in western Canada now has smart city-ish digital posters along four new rapid transit bus lines – showing next bus …
Read moreDigital Signage-Focused Vending Machine Operator Vengo Does $7 Million Raise
January 3, 2019 by Dave Haynes
Via TechCrunch The NYC-area startup Vengo has done a $7 million raise of funds for its unique network of micro-vending machines, topped with interactive …
Read moreUnderstanding Programmatic Digital Out Of Home In One Easy Post
October 25, 2018 by sixteenninewpadmin
Guest Post: Vince Banks, Broadsign Around the world, digital out-of-home (DOOH) inventory has begun to be sold programmatically. As major players in the DOOH …
Read moreMoscow Subway Kiosk Demands Riders Give It 30 Squats, For A Free Ticket
October 2, 2018 by Dave Haynes
Today in Stupid People Tricks in Digital Out Of Home we have the people of Moscow being asked to do 30 squats in front …
Read moreLED Displays As Street Lamp Digital OOH Signs
September 14, 2018 by Dave Haynes
I get marketing emails all day, every day, from Chinese LED manufacturers showing me their latest pots and pans – and 99% of them …
Read moreMall Ad Network Adspace Hires Shazam Exec As New Chief Revenue Officer
May 30, 2018 by Dave Haynes
The NYC-based shopping mall digital out of home ad network Adspace has hired on the former Chief Revenue Officer for Shazam as its new …
Read moreDSE 2018 Booth Previews: Broadsign
March 2, 2018 by Dave Haynes
Broadsign – Booth 1731 Why do people going to DSE need to put your company on their Must See list of booths? DSE is …
Read moreVegas Airport Car Rental Shuttles Now Kitted Out With GPS-Enabled Ad Screens Inside
January 11, 2018 by Dave Haynes
It’s kinda hard to get excited about ad screens in shuttle buses, but a new case study out from BrightSign is interesting not …
Read moreShanghai Mall Marketed With Multi-Sensory Digital Campaign In City’s Subway System
December 29, 2017 by Dave Haynes
This a multi-sensory pop-up media campaign in the Shanghai subway system, marketing a shopping mall called The MIXC. Put together by JCDecaux, the set-up …
Read moreNew Data Platform Tracks, Logs Total Population Movement Of U.S.
November 13, 2017 by Dave Haynes
Sacramento-based Citilabs has launched what it calls a first-of-its-kind population movement analytics solution that provides an hour-by-hour picture of how Americans move around their …
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