DPAA adds DSF and Brazil's Digital OOH member body

May 16, 2011 by Dave Haynes

The Digital Place-based Advertising Association has added a pair of associations to its member roster – the US-based Digital Signage Federation and ABDOH, The Brazilian …

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Is DP supplanting DOOH in running battle of what to call this ad stuff?

July 9, 2010 by Dave Haynes

This goofy sector continues to wring its collective hands over what to call itself, particularly as it relates to the ad side. As you …

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DPAA has new website up, but org not getting much attention

June 25, 2010 by Dave Haynes

An interesting thing happens when you search Google for recent news, blog posts and tweets about the Digital Place-Based Advertising Association. Nothing happens. NOTHING. …

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