ALL DIGITAL SIGNAGE, SOME SNARK
Adomni DSE Booth # 2634 Why do people going to DSE need to put your company on their Must See list of booths? To see the …
Read moreDSE 2019 Booth Previews: Adomni Showcasing Audience-Based DOOH Targeting
An industry friend turned me on to what has becoming an ongoing issue with the “smart city” kiosks being installed in big cities around the …
Read moreUK Smart City Digital Posters Popular With Drug Dealers
The globally-based Digital Signage Awards were handed out last week in Amsterdam, with about 120 nominees and guests attending the awards reception and dinner at …
This is an interesting, data-driven campaign put together by the UK’s Grand Visual for the streaming music service Spotify – using digital boards to show …
Read moreUser Data Drives Spotify DOOH Campaign On Listener Interests And Habits
It doesn’t matter how slick your software is, or how beautiful and robust a display may be, if the content on a digital sign doesn’t …
Read moreHow Aitrak Says Its AI-Driven Eye Tracking Platform Gives Creatives Superpowers
Here is some serious irony for you … A NYC reader who has a deep background in out of home advertising periodically sends me images …
Read moreIrony: Coke’s Times Square LED Board Shape-Shifting Again, But Done In Creative
Traditional digital out of home street furniture units – like transit shelters and free-standing digital kiosks – are increasingly becoming hubs for smart cities, and …
Read moreJCDecaux Working With French Telecoms To Add Smart Cities Small Cells To Shelters, Kiosks
This a pop-up marketing campaign at Terminal 4 of New York’s JFK Airport – an interactive food dispenser used to promote the Netflix show Final …
Read moreInteractive Cube Promotes Cooking Show To JFK Airport Travelers
Las Vegas-based demand side digital OOH media platform Adomni has struck a partnership with Montreal-based and DOOH-focused software shop Broadsign to make the latter’s end-users 33,000-plus screens available to …
Read moreBroadsign Puts Ad Supply On Adomni’s Demand-Side Media Buying Platform
Calgary, Alberta’s forest of energy sector-centric office towers is interconnected above the streets by a series of enclosed and climate-controlled (usually) pedway bridges, with the …
Read more50-Foot Fine-Pitch LED Strip Added To Downtown Calgary’s Pedway System
Hat Tip to Datacall’s Tim Vance for flagging this … A New Orleans man who owns multiple car dealerships around that city has booked LED …
Read moreNew Orleans Car Dealer Uses Digital Billboards To Troll NFL After Missed Call
Montreal digital OOH software shop Broadsign has fought its way to a draw with a company widely labelled as a patent troll – getting released from …
Read moreBroadsign Fights “Patent Troll” To Draw As Both Sides Drop Actions
