STRATACACHE Buys X2O Media From Barco

March 28, 2018 by Dave Haynes

STRATACACHE has acquired Montreal CMS software shop X20 Media from the Belgian visual solutions firm Barco, four years after Barco bought the company in …

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UK Digital Billboard Campaign Visualizes Cyber-Crime In Real-Time

February 19, 2018 by Dave Haynes

This is a terrific, very different way to use real-time data to drive home a compelling message for a brand – in this case …

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This Wild Data Visualization Shows Traffic Flow For Entire U.S., Hour By Hour

January 11, 2018 by Dave Haynes

This is kind of wild – a visualization of traffic flow across the U.S. – hour by hour. Sacramento-based mobility analytics solution provider Citilabs has …

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Times Square LED Boards Use Petition Data To Drive Impeach Trump Campaign

November 20, 2017 by Dave Haynes

Setting the undoubtedly polarizing politics aside, a media buy involving a couple of big digital boards in Times Square looks interesting for what it …

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New Data Platform Tracks, Logs Total Population Movement Of U.S.

November 13, 2017 by Dave Haynes

Sacramento-based Citilabs has launched what it calls a first-of-its-kind population movement analytics solution that provides an hour-by-hour picture of how Americans move around their …

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How Video Walls Monitor Your Company’s Performance In Real Time

October 23, 2017 by Hoa Tong

Guest Post: Tim Griffin, Userful In business today, tracking your company’s performance is vital to ensure its success. Organizations track online traffic, stock performance, …

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Amazing 3D LED, Without Any Moving Parts

October 16, 2017 by Dave Haynes

There are a bunch of great observations, pro and con, on this post about the Coca-Cola mechanical LED spectacular in Times Square – with …

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Public And Retail Digital Experience – Play The Long View For Best ROI

September 22, 2017 by Alan High

Guest Post: Jeff Doud, MaxMedia Today’s consumers expect an experience. They don’t want to be sold stuff. Instead we should offer relevant lifestyle with …

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Sixteen:Nine Podcasts: Peter Fahlman, Telemetry

September 13, 2017 by Dave Haynes

A lot of companies run by creatives and software developers have found their way into the digital signage business on the backs of projects …

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Real-Time Data On UK Billboards Reminds Traffic-Jammed Motorists They Should’ve Taken Train

September 11, 2017 by Dave Haynes

Virgin Trains launched a dead-simple digital OOH campaign in the UK this week that very effectively uses real-time data to tell motorists crawling along …

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IoT And Digital Signage Come Together To Improve Logistics

August 11, 2017 by Rich Ventura

Guest Post: Rich Ventura, NEC Display Solutions Bain and Company predicts that by 2020, annual revenues for IoT vendors selling hardware, software and complete …

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Projects: Sunset Countdown Focal Point Of UK Grocer’s Summer Digital OOH Campaign

July 19, 2017 by Dave Haynes

This is a simple but effective use of data to drive home an emotion in a Digital OOH ad campaign- a countdown clock for …

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