Siemens uses SMS, digital signage screens to get CEO interacting with 10,000 staffers

January 10, 2011 by Dave Haynes

This is an interesting spin I’ve not seen before that integrated mobile technology with digital signage for a corporate communications exercise. Siemens stuck its …

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Nielsen's corporate offices lit up by Arsenal Media with digital displays

November 16, 2010 by Dave Haynes

Denys Lavigne of Arsenal Media has been telling me for a while now about a project his company was working on for The Nielsen …

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