ANA on "devalued ad investments" on screens
December 10, 2010 by Dave Haynes
The Association of National Advertisers is going after TV networks that use the space created when standard-definition commercials air on high-definition feeds to run …
Read moreContent award entries double for DSE 2011
December 2, 2010 by Dave Haynes
Richard Leibovitz, editorial director of the DSE trade show and also the guy behind most of the educational components of the event, tells me …
Read moreGhigliotty heads back to agency land; going out with bang
December 2, 2010 by Dave Haynes
Saw this tweet last night from Stephen Ghigliotty, who’s been in and around the digital signage sector for a bunch of years … Accepted …
Read moreThe Screen Forum professes its Love for Content
December 2, 2010 by Dave Haynes
UK-based The Screen Forum has announced a new creative showcase called LOVE CONTENT, in collaboration with the communications agency SPAFAX. The program is intended …
Read moreDo people want to watch TV out of home?
November 30, 2010 by Dave Haynes
Turner Broadcasting and IndoorDIRECT have worked a content deal that will see the broadcaster’s broad portfolio of content available to run in some fashion on …
Read moreNielsen's corporate offices lit up by Arsenal Media with digital displays
November 16, 2010 by Dave Haynes
Denys Lavigne of Arsenal Media has been telling me for a while now about a project his company was working on for The Nielsen …
Read moreDPAA digital signage video standards: Good or bad?
November 9, 2010 by Dave Haynes
At the Digital Place-based Advertising Association’s recent media summit, the organization started talking about standardizing video formats and encoding. The background to that is …
Read moreTV ad spot lengths getting shorter, says research
October 29, 2010 by Dave Haynes
As reported by Associated Press: Television commercials are shrinking along with attention spans and advertising budgets. The 15-second ad is increasingly common, gradually supplanting …
Read moreLocaModa works deal to socialize PRN
October 25, 2010 by Dave Haynes
LocaModa has completed a nice little deal with PRN that sees its social media integration technology rolled into the content offer on the PRN …
Read moreFlypaper's digital signage content creation suite adds interactive tools
October 6, 2010 by Dave Haynes
One of the companies I made a point seeing at Digital Signage Expo earlier this year was Phoenix-based Flypaper Studio, which has a Flash and …
Read moreDS Talent Pool: Mark Emmons
September 29, 2010 by Dave Haynes
Mark Emmons and I have never met but we certainly have a few things in common. He comes out of the big city daily …
Read moreNew video streaming startup takes aim at digital signage sector
September 13, 2010 by Dave Haynes
A suburban Boston video startup called BurstPoint Networks Inc. came out of stealth mode today and announced some interesting technology it says has a …
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