Pattison Onestop Teams With National Film Board of Canada For Unique Digital OOH Content
January 6, 2012 by Dave Haynes
Pattison Onestop continues to do some decidedly different things (yay!) with programming on its big screen network in Toronto’s subway system – the latest …
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Hofflander Latest To Saddle Up
January 3, 2012 by Dave Haynes
Saddle Ranch Digital has hired industry consultant Linda Hofflander as Chief Strategy Officer for the content company. Hofflander signs on after a stint running …
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2011: Good, Bad and Fugly (Part 3)
December 30, 2011 by Dave Haynes
Part Three: The Fugly Content Is One Fugly King The majority of the creative running on screens in this sector is crappy because the …
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New Twist? – Digital OOH Network’s Content Goes Online
December 21, 2011 by Dave Haynes
No end of content has been pulled from other mediums to populate digital signage screens – from newspaper headlines turned into (ugh) news tickers …
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Opera goes holographic using projectors, transparent film
December 16, 2011 by Dave Haynes
This is pretty interesting. There have been virtual and augmented fashion shows using transparent film and projectors, but I’ve never heard of a holographic …
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Ad Business Going Mad About Meta Data
December 13, 2011 by Dave Haynes
Anyone who produces creative or is tasked with the actual job of getting the right media to the right screen at the right time …
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Another big tech distributor adds content component
December 9, 2011 by Dave Haynes
The drive to sell content as a SKU in a digital signage order continues, this time with Tech Data doing a deal with Saddle …
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Christie posts video and case study on massive London Stock Exchange project
December 5, 2011 by Dave Haynes
[vimeo id=”30825185″ width=”600″ height=”350″] Christie Digital has developed and released a nice case study and video that shows us folks on the other side …
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ABC media sales takes a Taxi TV ride
December 1, 2011 by Dave Haynes
There are vastly differing opinions as to whether Digital OOH should get a slice of the TV spend pie, and as many opinions on …
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Cosmetic surgery network launches in Spain
November 30, 2011 by Dave Haynes
Medical networks are without argument one of the strongest verticals for Digital Out Of Home, but I can’t recall seeing a network that got …
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DOOHgood Update
November 24, 2011 by Dave Haynes
Thanksgiving Day (the US version, at least) seems a somewhat appropriate time to provide a quick update on the activities of DOOHgood, the industry …
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Intel-InWindow launch big-dollar interactive “Experience Stations”
November 23, 2011 by Dave Haynes
Intel appears to be taking its digital signage concept ideas off trade show floors and getting them into the wild, most notably though “Experience …
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