Projects: 40-Screen Flying Video Wall Switches On At Southampton, UK Cinema
February 22, 2017 by Dave Haynes
Here’s a very nice install – featuring a “flying” video wall – that formally switched on last week at the new 10-screen Showcase Cinema …
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Projects: Christie’s Experiential Networks Adds Emagine Cinema
October 15, 2015 by Dave Haynes
Christie is continuing to roll out its Christie Experiential Networks digital signage/digital OOH program in cinemas across the US, among the latest the Emagine Palladium …
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Christie, Arsenal Start Push For Experiential-Driven Movieplexes
October 24, 2014 by Dave Haynes
There’s an interesting piece today on Film Journal International about the how Christie Digital is positioning and using Arsenal Media, the Montreal creative …
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Digital OOH cinema’s Screenvision acquires UniqueScreen; now approaching National CineMedia in scale
September 2, 2011 by Dave Haynes
Cinema Advertising is kinda like a step-sibling to what we think of as Digital OOH or Digital Place-based Media. PQ Media, for one, rolls …
Read moreNY Times directly enters digital place-based ad business
May 3, 2011 by Dave Haynes
The companies that are, if the media analysts are correct, making real money in digital out of home are those selling into the pre-shows …
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