Projects: 40-Screen Flying Video Wall Switches On At Southampton, UK Cinema

February 22, 2017 by Dave Haynes

Here’s a very nice install – featuring a “flying” video wall – that formally switched on last week at the new 10-screen Showcase Cinema …

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Projects: Christie’s Experiential Networks Adds Emagine Cinema

October 15, 2015 by Dave Haynes

Christie is continuing to roll out its Christie Experiential Networks digital signage/digital OOH program in cinemas across the US, among the latest the Emagine Palladium …

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Christie, Arsenal Start Push For Experiential-Driven Movieplexes

October 24, 2014 by Dave Haynes

  There’s an interesting piece today on Film Journal International about the how Christie Digital is positioning and using Arsenal Media, the Montreal creative …

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Digital OOH cinema’s Screenvision acquires UniqueScreen; now approaching National CineMedia in scale

September 2, 2011 by Dave Haynes

Cinema Advertising is kinda like a step-sibling to what we think of as Digital OOH or Digital Place-based Media. PQ Media, for one, rolls …

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NY Times directly enters digital place-based ad business

May 3, 2011 by Dave Haynes

The companies that are, if the media analysts are correct, making real money in digital out of home are those selling into the pre-shows …

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