Fake And Faux OOH Are Becoming More And More Fact
August 28, 2024 by Dave Haynes
Technology marketers have always been a little, let’s say, relaxed about the accuracy and validity of their product claims. So the influx of what …
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London’s Iconic Tower Bridge (Not Really) Used As Promo Facade For New Prime Documentary
June 24, 2024 by Dave Haynes
I was developing some sense lately that the creative industry was starting to buy into the idea that it was OK to be honest …
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“Faux DOOH” Is Cool, But Can We Be A LOT More Open About What’s Really Going On?
July 27, 2023 by Dave Haynes
London double-decker buses have eyelashes that get mascara touch-ups when they roll past a giant brush mounted on a building. An iconic giant picture …
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Now There’s Buzz About Another CGI’d Store Facade … But This One COULD Be Done
September 9, 2021 by Dave Haynes
Oh geez … there’s another digital concept of a New York City retail store floating around social circles and being touted as real, when …
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The Digital Storefront At An NYC Zara Is Getting A LOT Of Online Buzz, But You Should Know It’s Not Real
August 9, 2021 by Dave Haynes
This video keeps making the rounds lately on Linkedin and no matter how many technical people jump in with comments explaining how it is …
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