Broadsign Ends Long Holdout, Joins Crowd Of CMS Software Firms Supporting Smart Displays
May 9, 2022 by Dave Haynes
System On Chip “smart” commercial displays have been around for almost 10 years now, but Broadsign – one of the bigger players in digital …
Read moreNew Broadsign Hire Adds Serious Subject Matter Expertise To EU Team
March 10, 2022 by Dave Haynes
Non-exec level hires don’t tend to get chronicled on Sixteen:Nine because the analytics reliably show few readers are interested. But once in a while …
Read moreBroadsign Adds New DOOH Campaign Optimization Toolset That Might Keep Media Planner Heads From Exploding
February 28, 2022 by Dave Haynes
The Montreal CMS software firm Broadsign has announced new functionality in its Digital OOH-focused platform that’s intended to maximize campaign revenues for media owners …
Read moreBroadsign, DOOHX Partner On New Online Courses Intended To Demystify The Very Mystifying World Of Digital Out Of Home
October 7, 2021 by Dave Haynes
Sixteen:Nine doesn’t heavily cover the digital OOH industry for three main reasons: There’s more than enough broadly going on in digital signage to keep …
Read moreBroadSign Forms Consortium To Chase In-Retail Software And Ad Opportunities
September 21, 2021 by Dave Haynes
Something of a consortium of familiar vendors and service providers in the digital signage sector have linked up to go after the retail market …
Read moreBroadsign Broadens Audience Measurement Toolkit, Support Via Computer Vision Integration With Sightcorp
September 9, 2021 by Dave Haynes
Montreal-based CMS software firm Broadsign and the Dutch computer vision firm Sightcorp have completed an integration that sees anonymous facial analysis solution tied in …
Read moreMicromobility Start-up Taps Broadsign To Drive Media Side Of Its Business
July 15, 2021 by Dave Haynes
Admittedly, I had to look up micromobility when I got a press announcement regarding a tie-up between the ad-focused CMS software shop Broadsign and …
Read moreOutfront Media Adopts Broadsign As DOOH Ad Management Platform
March 23, 2021 by Dave Haynes
I can’t think of another CMS software company that has managed to build up something akin to dominance in a vertical market the way …
Read moreCaptivate Making Canadian, And Then US, Ad Screens Available On Broadsign’s Reach SSP
February 16, 2021 by Dave Haynes
One of the oldest digital OOH media networks in Canada – office tower-focused Captivate – has done a deal to make its elevator and …
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