Clever Roadside OOH Display Adds Giant Phone That Flips Open Like The Real Ones

August 18, 2023 by Dave Haynes

This is more OOH than DOOH, but a really good example of using a mechanical element to help illustrate a product on an outdoor …

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Sao Paulo Bus Stops Add Video Conferencing For Nighttime Comfort And Safety

June 26, 2023 by Dave Haynes

Hat Tip Kelson Schmitt for pointing this out … It’s unfortunate this is necessary, but noting that, also interesting that a Brazilian out of …

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Dutch Master’s Painting Comes Alive In New Coke 3D DOOH Spot

March 27, 2023 by Dave Haynes

This is a fun little “activation” at a Brazilian airport that pairs a famous painting and consumer brand, using anamorphic illusion creative on a …

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Brazilian Mega-Development Uses Mosaic LCD Video Wall To Drive Leasing Sales

March 2, 2021 by Dave Haynes

Mosaic video walls used to be something that I’d see used quite often in digital signage projects, but the rise of DV LED seems …

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Brazil Airline Using Floor Projections To Speed Up Safe Boarding At Airports

September 16, 2020 by Dave Haynes

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Sao Paulo Office Block Lit Up By LED Art Project

July 11, 2018 by Dave Haynes

This is a building in Sao Paulo, Brazil with a low-rez LED light facade, with content put together by the Istanbul, Turkey HQ’d creative …

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Sixteen:Nine Podcasts: Joaquim Lopes On 4YouSee And The Latin American Digital Signage Market

February 21, 2018 by Dave Haynes

I have traded emails with Joaquim Lopes for at least couple of years now, and he has been telling me about his company 4YouSee …

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Brazil’s OOZO TV Mashes Up Social Media And Raspberry Pi For Digital Signage Solution

October 25, 2016 by Dave Haynes

Sao Paulo, Brazil-based start-up OOZO TV is marketing a digital signage solution built around social media and ultra low-cost Raspberry Pi 3-driven media players. The …

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How To Skirt City Billboard Bans, Using Projection Mapping

August 18, 2016 by Dave Haynes

Here’s an interesting way to get around a city’s billboard advertising laws – use projection and make the windows of rented commercial space the …

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Brazilian QSR Bob’s Targeting 1,000 BroadSign-Powered Menu Systems

August 24, 2015 by Dave Haynes

I was asked by a contact recently why there were not more North American companies active in the South American market, and my honest answer …

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DSE’s South American Road Trip Pays Off

August 6, 2015 by Dave Haynes

It looks like a partnership that saw Digital Signage Expo take its act to South America this summer paid off for Atlanta-based Exponation. The company …

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DSE Goes On Road To Brazil

December 8, 2014 by Dave Haynes

Exponation, the company that has for years run the Digital Signage Expo trade show, has struck an agreement that will see a version of …

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