Is Eddystone The Game-Changer For Beacons In Retail?

December 16, 2015 by Nir Doron

GUEST POST: Paul Croubalian, The Customer Experience Group For 132 years, the Eddystone lighthouse has stood on the treacherous Eddystone Rocks in Devon. Its light has …

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Blue Bite Launches Dual-Mode Beacon Platform

August 27, 2015 by Dave Haynes

New York-based Blue Bite, which has been working for years with digital OOH companies on tech that bridges smartphones to screens, has launched a new …

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Infographics: Beacons Visually Explained

November 28, 2014 by Dave Haynes

Here’s a nice, simple graphic from a BLE beacons manufacturer,, explaining how the little things work. Though there’s no end of buzz about …

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Beacons Driving Fitting Room Traffic In American Eagles

October 15, 2014 by Dave Haynes

The Washington Post has a piece up about how BLE beacons are influencing shoppers in American Eagle Outfitters stores in the US, with foot …

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