Multi-Platform Media Program Drives 109M Tweets, Texts, Shares … In One Day
February 6, 2014 by Dave Haynes
This is pretty impressive in terms of the potential impact of multiple mediums on an awareness and fundraising campaign. The Bell Let’s Talk program …
Read moreCanada Telecom Giant Bell Buys Astral Media
March 16, 2012 by Dave Haynes
Media concentration is a big issue in Canada, and it just got bigger as the country’s largest telecommunications company BCE Inc. – which already owns …
Read more