Now There’s An Acronym For Something That Isn’t Really A Thing: FP3D Billboards

March 6, 2023 by Dave Haynes

Now media companies are getting into the flawed habit of calling their advertising displays something they’re not. Abu Dhabi-based BackLite Media sent me PR …

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A Regular Billboard Pylon Won’t Do When It’s Beside “The Most Beautiful Building On Earth”

February 23, 2022 by Dave Haynes

Large format Digital OOH LED displays along roadways tend to big rectangles stuck atop or on the sides of buildings, or perched above a …

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Dubai Outdoor Shopping Complex Upgrades 40 Display Network

February 8, 2022 by Dave Haynes

It’s Dubai, where just about everything done is over the top and budget restraint is an abstract concept, but nonetheless this is an interesting …

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