Broadsign Acquires DOOH Software Rival, And Neighbour, Ayuda

April 23, 2019 by Dave Haynes

There are times when mergers I hear about just send me into cross-eyed head-scratching mode, and others when my immediate reaction is: “Ok, that …

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Astral Switches On Ayuda’s Hivestack Programmatic OOH Ad Platform In Canada

December 7, 2017 by Dave Haynes

Astral, one of Canada’s larger OOH and digital OOH media players, has expanded its relationship with Montreal’s Ayuda Systems – launching a programmatic advertising …

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Ayuda Expands Digital OOH Platform To Mobile Via New Subsidiary, Ayuda[x]

September 14, 2016 by Dave Haynes

The Montreal out of home ad software firm Ayuda Systems has made what it calls a pivot by spinning off a wholly-owned subsidiary called AYUDA[x] that …

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BroadSign Integrates Platform With Outdoor-Centric Key Systems

February 18, 2016 by Dave Haynes

It’s slightly weird that with all the software companies out there chasing digital signage and digital out of home business – 100s of them …

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The Pandora's Box of Pay Per Look in Digital OOH Advertising

May 15, 2011 by Dave Haynes

Montreal-based Ayuda Media Systems is among many company showing its pots and pans at the big Screen Media Expo event this week in London. …

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