Research Firm Peoplecount Launches Audience Analytics Platform Built Around Smartphones Looking For WiFi

January 27, 2016 by Dave Haynes

Toronto research firm Peoplecount, which has focused for many years on out of home and place-based media, has developed its own WiFi-driven location analytics …

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IMRSV Makes Cara Video Analytics Platform Available Free

April 18, 2014 by Dave Haynes

The audience measurement firm IMRSV, which was earlier called Immersive Labs, has made its video analytics platform Cara available free for companies that want …

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RMG Gets Into Office Media Space Via Regus Deal

October 16, 2013 by Dave Haynes

The office tower elevators and office tower lobbies are pretty much “owned” in a digital OOH context by Captivate and the Wall Street Journal …

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New Seenspire Service Changes Up Content Feeds For Digital Signage

April 16, 2013 by Dave Haynes

A new company called Seenspire has changed up the approach to syndicated content feeds for digital signage networks in ways that are both similar …

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DSE2013 Video Blog: The Rise Of Android Boxes

February 28, 2013 by Dave Haynes

I have a face, and particularly a chin, that’s made for radio, but I nonetheless took a first real stab at video blogging with …

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Digital Signage Makes Kids Eat Their Broccoli

January 15, 2013 by Dave Haynes

Entering the digital signage sector as a vendor these days requires a lot of careful thinking about what niches still exist out there. Not …

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The Mannequins Are Watching You Watching Them

November 20, 2012 by Dave Haynes

When we think of anonymous video analytics in retail, we tend to think about products like Intel’s AIM Suite being integrated as software and …

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Research: Advice, Opinions Trusted; Display Ads, Not So Much

September 17, 2012 by Dave Haynes

The research firm Nielsen has released the latest results from seems to be an ongoing study about the trust factor in all forms of …

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The Basics: Using Sticky Content To Drive Viewership

August 30, 2012 by Dave Haynes

The Aussie OOH media company Eye has branded a new network product as Longreach – using BIG video walls at the Qantas check-in areas …

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Locamoda Tweet Visuals At RNC Convention

August 29, 2012 by Dave Haynes

Here’s a screen grab of the social medi stream being used at the Republican National Convention this week, via Locamoda and the Republican survey research …

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Capital’s Audience Driving Torch Relay Coverage On BBC’s Public Screens

July 6, 2012 by Dave Haynes

The London Olympics are now three weeks away and the media attention is starting to really amp up, particularly in the UK. The Olympic …

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A Whole Nationwide Network Of 3D Screens in Travel Plazas???

May 3, 2012 by Dave Haynes

Simple people like simple things, so a company that puts ad screens in highway travel plazas and calls itself Travel Plaza TV has a …

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