APAC Group Releases Open Source OOH/DOOH Audience Measurement Framework For Media Buyers
May 31, 2023 by Dave Haynes
A new and free e-book from the Singapore-based Outernet Marketing Innovation Group (OMIG), an APAC region group populated by brand marketers, provides what’s described …
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Navori Deepens Capabilities In DOOH Via Hivestack Programmatic Integration
May 31, 2023 by Dave Haynes
The Swiss CMS software firm Navori Labs has deepened its support for digital out of home (DOOH) networks, with a new version release that …
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DOOH-focused Ad Tech Firms Adomni, Kubient Agree To “Reverse Triangular Merger”
May 26, 2023 by Dave Haynes
The Las Vegas-based DOOH ad planning and buying platform Adomni is at the center of a complicated merger agreement that sees it blended with …
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Sydney AdTech Event’s Keynote To Explore Post-Cookie OOH Advertising Landscape
August 4, 2022 by Dave Haynes
The APAC CEO of the programmatic firm MiQ Solutions is doing the keynote, with a colleague, at the AdTECH:OOH Conference coming up in a …
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Ad:Tech Lightning Tour
November 9, 2015 by Dave Haynes
I had about three hours last week to zip up and down the aisles of Ad:Tech New York, and three hours was plenty if you …
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